General

You will join a multidisciplinary team of professionals in a challenging but friendly environment. The school community is international, which means both the educational programme and all business communication are done in English. Hotelschool The Hague has developed an excellent reputation over 95 years; the result of the structured & innovative educational programme and the experience and quality of our staff, instructors, and lecturers. For our Industry relations & Alumni Office, Hotelschool The Hague is looking for a

Alumni Engagement Officer (1 FTE)

Department

In the position of Alumni Engagement Officer, you are part of the Industry Relations team, consisting of Industry Relations, Alumni Relations, Student Recruitment, and Account Management. You will be responsible for both alumni engagement and student recruitment activities, ensuring synergy between these two vital functions. Your role involves maintaining and growing the alumni network, innovating engagement strategies, and actively recruiting prospective students to HTH’s programmes.

General function description

• You are responsible for maintaining and growing the HTH Alumni Platform.
• You collect and create relevant written and visual content for the platform that resonates with the alumni community.
• You develop an alumni engagement plan by implementing innovative initiatives that strengthen alumni relationships and promote alma mater pride. (Such as newsletters, online workshops/networking sessions etc.)
• You organize online and offline alumni meetups in strategically important destinations.
• You support Alumni Chapter growth by assisting with the coordination of alumni led initiatives.
• You are responsible for answering incoming questions related to the Alumni Platform.
• You collaborate with SMC to provide alumni-driven content for marketing campaigns, such as success stories and testimonials.
• You enhance recruitment activities by taking charge of “lead conversion” communications.
• You coordinate internal stakeholder management, ensuring alignment with key departments, including Marketing, to ensure impactful communication strategies.
• You plan and coordinate recruitment-focused (online) events aimed at information sharing and student conversion, including, but not limited to; Online discovery sessions, application Q&A’s, Selection tips & tricks, Hotello for a Day events and pre-arrival sessions.
• You coordinate and support with alumni outreach of other departments within HTH such as, but not limited to, Selection Committee, Placement Office & BA course coordinators. (Business inspiration days, Future of Food)
• You develop and execute innovative communication tools as part of the pre-arrival journey within the Recruitment process
• You develop and execute “reactive sales” related activities for the Recruitment Team by means of but not limited to on-campus events such as Open Days and Counselor fly-ins when required.
• You support the Recruitment department by means of initiating and executing proactive Sales activities Internationally (willing to travel Internationally)
• You monitor and evaluate the rollout process of alumni engagement initiatives and report progress to the Director of Industry Relations.
• You prepare data reports on recruitment conversion and alumni engagement, including year-over-year comparisons and trend analysis.

Candidate profile

You have/are:

• One to five years of relevant work experience (preferably in marketing or communication)

• Excellent writing and communication skills

• Excellent organizational & event management skills

• Excellent command of both Dutch and English, spoken and written

• Affinity with hospitality and education

• Familiar with Hotelschool the Hague and its community

• Service oriented and result-driven with high energy level

• Hands-on with a can-do mentality

Remuneration

Hotelschool The Hague offers a salary based on scale 9 of the labour agreement of Universities of Applied Science (CAO HBO) with a range between €3.609,94 and € 4.909,21 per month, depending on your professional experience and qualifications.

In addition, Hotelschool The Hague offers:

• A 13th month;
• An excellent package of fringe benefits;
• Employees with a 40-hour working week are entitled to 428 hours (53 days) of leave annually with retention of salary;
• Excellent opportunities for further personal development;
• Compensation towards your health insurance expenses;
• Option to make use of group discounts for multiple insurances;
• Travel allowances for commuting to and from work;
• A pension plan through ABP;
• Most importantly you would work for an organisation that strives to have a positive impact on society, helping to develop future leaders in the hospitality industry.

Additional information

Hotelschool The Hague works with a 40-hour workweek. The starting date for this position is as soon as possible depending on the notice period of the applicant.

Additional information can be provided by mr. Paul Griep, our Manager Sales & industry Relations through p.griep@hotelschool.nl

This position is a combination of remote and working at both our campuses.

An English language proficiency test may be part of the selection procedure. Upon receiving an offer, a certificate of conduct (VOG) is required.

How to apply

We look forward to receiving your English CV and motivation letter. Kindly submit your CV and motivation letter to the attention of Mr. Menno Koeslag, HR Advisor 18 February latest.

Department

Industry & Alumni Relations

Locations

The Hague/ Amsterdam