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Digital Marketing Hero



Marketing & Communications
Rotterdam, Netherlands
Posted on Thursday, November 9, 2023

Your responsibilities

In the position, you are responsible for the overall marketing strategy, brand positioning and communication strategy and its implementation. You will lift the department to a higher level, manage the projects and roll up your sleeves yourself. At PrivacyPerfect no day is the same, broadly speaking, the activities include:

Developing and implementing the (digital) marketing strategy and campaigns for lead generation

Research and identify potential leads through various channels, including online research, social media, and networking events

Managing the yearly budget for digital marketing activities

Drawing up and executing marketing (communication) plans and appealing campaigns for the various B2B target groups and verticals, including digital campaigns, email marketing campaigns, social media campaigns, affiliate marketing, online events, ABM campaigns

Translating the marketing strategy into lead generation, content, and social media activities.

Ensuring a powerful and distinctive brand positioning in the market, via various channels.

Working closely with product development, responsible for the preparation of all sales and marketing materials

Developing and executing lead strategy and campaigns. Increasing and qualifying marketing leads (MAL & MQL);

Daily management of PrivacyPerfect’s social media channels and following key events on the market

Further developing and optimising distribution channels and target group segmentation.

Development and execution of email marketing campaigns and newsletters such as our Weekly Digest, sent to nearly 2000 subscribers every week- Ultimately responsible for content marketing and PrivacyPerfect’s website.

Organising online webinars end-to-end, involving relevant key stakeholders

Preparation of all visual materials used for various content, campaign, and sales purposes (Photoshop or Canva)

Responsible for marketing reports primarily from Hubspot and Google Analytics.

You report to the CEO

Your background

You are sharp, accurate, hands-on and results-driven, quick to adapt and brimming with energy. We also expect you to bring the following experience and competencies.

At least 1-2 years of actual marketing experience within an IT scale up company and experience as digital marketing manager.

A completed college or university degree in the field of Bachelor's degree in marketing, business administration or a related field

Excellent written and verbal communications in Dutch and English

You are aware of the latest developments and have experience in the field of digital marketing campaigns.

Your skills

Experience in lead generation and sales

Excellent communication and interpersonal skills

Ability to work independently and as part of a team

Strong organizational and time management skills

Proficiency in using lead generation tools and software

Proven track record of successful lead generation and sales

Experience in developing and implementing lead generation strategies

Knowledge of digital marketing and social media platforms

Ability to analyze data and make data-driven decisions

Working conditions (Hybrid)

A competitive salary package
26 holidays.
Pension plan


If you are interested in this position, please apply by sending your CV and motivation to

Acquisitie naar aanleiding van deze vacature wordt niet op prijs gesteld.